01623 622627

PRIVACY POLICY

How we collect, use and protect your personal information

Last updated: 1 May 2026

Parkway Specialist Cars ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This policy explains what information we collect, how we use it, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Data controller: Parkway Specialist Cars, 345 Nottingham Road, Mansfield, Nottinghamshire, NG18 4SG.
Contact: sales@parkwayspecialistcars.co.uk  |  01623 622627

1. Information We Collect

We collect personal information only when you choose to provide it to us. This may include:

  • Contact enquiries — your name, email address, telephone number and the message you send us via our contact or vehicle enquiry forms.
  • New car alerts (mailing list) — your name, email address and, optionally, the make of vehicle you are looking for, when you sign up to receive stock notifications.
  • Telephone and in-person enquiries — information you provide when you call or visit our showroom.

We do not collect sensitive personal data (such as financial or payment information) through this website.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your enquiry about a vehicle or general query.
  • To send you email notifications when a new vehicle matching your stated preferences arrives in stock (mailing list subscribers only).
  • To keep internal records of communications for customer service purposes.
  • To improve our website and services.

We will never sell, rent or trade your personal information to third parties for marketing purposes.

3. Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Legitimate interests — responding to enquiries you have initiated and keeping records of those communications.
  • Consent — sending new car alert emails to mailing list subscribers. You may withdraw your consent at any time by clicking the unsubscribe link in any email we send, or by contacting us directly.
  • Legal obligation — where we are required to retain data by law.

4. How Long We Keep Your Data

  • Enquiry messages — retained for up to 3 years from the date of your enquiry, after which they are securely deleted.
  • Mailing list subscriptions — retained until you unsubscribe or ask us to remove you.

5. Cookies and Analytics

Cookies are small text files stored on your device when you visit a website. We use the following cookies:

CookiePurposeConsent required?
laravel_session Keeps your session active so forms and security features work correctly. No — strictly necessary
XSRF-TOKEN Protects forms against cross-site request forgery attacks. No — strictly necessary

You can also control or delete cookies through your browser settings at any time. Visit aboutcookies.org for guidance on how to do this in your browser.

6. Third-Party Services

We may share limited information with the following categories of trusted third parties, solely to help us operate the website and our business:

  • Email service providers — used to deliver enquiry notifications and new car alert emails.
  • Google Analytics — anonymised website usage data (if enabled). Google's privacy policy is available at policies.google.com/privacy.
  • Vehicle listing platforms (e.g. PistonHeads, AutoTrader) — vehicle details only; no personal customer data is shared.

All third parties we work with are required to handle your data in accordance with UK data protection law.

7. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • Right of access — to request a copy of the personal data we hold about you.
  • Right to rectification — to ask us to correct inaccurate or incomplete data.
  • Right to erasure — to ask us to delete your personal data in certain circumstances.
  • Right to restrict processing — to ask us to limit how we use your data.
  • Right to object — to object to our processing of your data where we rely on legitimate interests.
  • Right to withdraw consent — where we process your data based on consent (e.g. mailing list), you may withdraw it at any time.

To exercise any of these rights, please contact us at sales@parkwayspecialistcars.co.uk. We will respond within 30 days.

8. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Complaints

If you have a concern about how we handle your personal data, please contact us in the first instance. If you remain dissatisfied, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
ico.org.uk/concerns  |  0303 123 1113